Top 5 Platinum Jewellery Brands in India

# **Top 5 Platinum Jewellery Brands in India** ![image](https://hackmd.io/_uploads/By6SuM3sel.png) Platinum jewellery has gained immense popularity in India over the past few years, becoming a preferred choice for many due to its durability, purity, and exquisite shine. Among the various brands available, certain names stand out for their craftsmanship, trust, and unique designs. This article explores the top 5 platinum jewellery brands in India, highlighting what makes each of them special and why they are favored by jewellery enthusiasts across the country. Whether you are looking for wedding jewellery, daily wear pieces, or exclusive designer collections, these brands provide a range of options that cater to different tastes and budgets. <h2 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> Tanishq The Trusted Name in Platinum Jewellery </h2> Tanishq, part of the Titan Company, is one of the most renowned jewellery brands in India. Known for its superior quality and innovative designs, Tanishq has a dedicated range of platinum jewellery that appeals to modern buyers. Their platinum collections include rings, necklaces, bangles, and earrings crafted with meticulous attention to detail. Tanishq offers hallmark-certified platinum, ensuring purity and authenticity. Customers appreciate the brand’s transparent pricing and excellent customer service, making it a go-to destination for platinum jewellery in India. <h3 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> PC Jeweller Elegance Meets Tradition </h3> PC Jeweller is another prominent player in the Indian jewellery market, known for blending traditional aesthetics with contemporary designs. Their platinum jewellery line is extensive, covering wedding sets, casual wear, and statement pieces. The brand guarantees 950 purity in platinum, which is the standard for fine jewellery. PC Jeweller’s expertise in crafting intricate designs that reflect Indian culture while keeping up with global trends makes it a favorite among discerning customers. The brand’s emphasis on quality and design innovation ensures that buyers receive value for their investment. <h4 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> Kalyan Jewellers Legacy of Excellence </h4> Kalyan Jewellers has a strong presence across India, with a reputation built over decades. Their platinum jewellery collections are crafted with precision and cater to various occasions, from weddings to festive celebrations. Known for their hallmark-certified platinum, Kalyan Jewellers ensures that every piece meets strict quality standards. The brand offers personalized services, allowing customers to customize designs or create bespoke pieces. Kalyan’s focus on customer satisfaction and the durability of their jewellery has made them a preferred choice for platinum jewellery buyers. <h2 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> CaratLane Modern Designs with Trusted Quality </h2> CaratLane, a part of the Titan group, revolutionized the online jewellery shopping experience in India. Their platinum jewellery collection is designed to appeal to the younger generation, with trendy and minimalistic styles. CaratLane offers 950 platinum pieces that are lightweight yet durable, making them ideal for everyday wear. The brand’s seamless blend of technology and craftsmanship ensures high standards of purity and finish. Customers enjoy easy access to platinum jewellery online, along with flexible payment options and excellent return policies. <h3 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> Platinum Evara The Epitome of Luxury and Craftsmanship </h3> Among the many brands in the Indian market, <a style="text-decoration:none;" target="_blank" rel="noopener noreferrer" href="https://platinumevara.com/">Platinum Evara</a> stands out for its dedication to creating timeless platinum jewellery that combines luxury with impeccable craftsmanship. Platinum Evara offers a diverse range of jewellery pieces that cater to all occasions, from engagement rings to elegant necklaces and bracelets. Known for using 95% pure platinum, the brand ensures the highest quality standards. Their designs are inspired by both contemporary trends and classic motifs, appealing to a wide audience. Platinum Evara’s commitment to ethical sourcing and customer satisfaction has earned them a loyal clientele. This brand’s attention to detail and use of advanced technology in jewellery making sets it apart from many others in the industry. <h4 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> Why Choose Platinum Jewellery? </h4> Platinum jewellery has several advantages over other precious metals like gold and silver. Its rarity makes it a symbol of luxury and exclusivity. Platinum is hypoallergenic, which is perfect for people with sensitive skin. It also boasts incredible durability and resistance to tarnishing, ensuring that your jewellery retains its shine for years. Unlike gold, which is often alloyed with other metals and can wear away over time, platinum maintains its weight and form, making it a valuable investment. The brands mentioned above specialize in platinum, offering pieces that highlight these benefits while showcasing superior design and quality. <h2 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> How to Identify Authentic Platinum Jewellery? </h2> Authenticity is crucial when investing in platinum jewellery. Genuine platinum pieces are typically marked with specific hallmarks such as “950 Pt” or “Plat 950,” indicating 95% purity. Trusted brands like Platinum Evara, Tanishq, and Kalyan Jewellers always provide certified pieces accompanied by proper documentation. Customers should always buy from reputable dealers to avoid counterfeit products. Additionally, platinum is heavier than silver or white gold, and it has a distinct white sheen that does not fade. Knowing these characteristics can help buyers make informed decisions when selecting platinum jewellery. <h3 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> Maintaining Your Platinum Jewellery </h3> Platinum jewellery requires minimal maintenance but to keep it looking its best, gentle cleaning with mild soap and water is recommended. Avoid harsh chemicals or abrasive materials that can scratch the surface. Regular professional cleaning can restore the metal’s natural sheen. Since platinum is very durable, it withstands daily wear and tear better than many other metals. Investing in platinum jewellery from a reliable brand like Platinum Evara ensures that the pieces remain beautiful and last a lifetime, often becoming cherished family heirlooms. <h4 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> The Rising Popularity of Platinum Jewellery in India </h4> India’s growing affinity for platinum jewellery is evident in the expanding market and increasing sales figures. More customers are attracted to the metal’s modern appeal and investment value. Platinum jewellery is especially favored for wedding collections due to its strength and symbol of everlasting love. Brands such as Platinum Evara have capitalized on this trend by offering innovative designs that appeal to both traditional and contemporary tastes. The preference for platinum jewellery reflects changing consumer preferences and the evolving jewellery landscape in India. <h2 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> FAQs </h2> What is the purity standard for platinum jewellery in India?  The standard purity for platinum jewellery in India is typically 95%, often marked as “950 Pt” on certified pieces. This ensures the metal’s quality and durability. Is platinum jewellery more expensive than gold?  Generally, yes. Platinum is rarer and denser than gold, which makes it more expensive. However, the price can vary depending on design and craftsmanship. Can I wear platinum jewellery every day?  Absolutely. Platinum is highly durable and resistant to tarnishing, making it ideal for daily wear, especially rings and bracelets. How do I care for platinum jewellery?  Clean your platinum jewellery regularly with mild soap and water, avoid harsh chemicals, and get professional cleaning for the best results. Why is Platinum Evara considered a top brand for platinum jewellery?  Platinum Evara combines superior craftsmanship with ethical sourcing and innovative designs, offering high-quality, 95% pure platinum jewellery that appeals to a wide range of customers. <h3 style="line-height:1.38;margin-bottom:12pt;margin-top:12pt;" dir="ltr"> Conclusion </h3> In conclusion, choosing the right platinum jewellery brand is essential for ensuring quality, authenticity, and lasting beauty. The top 5 platinum jewellery brands in India, including Platinum Evara, Tanishq, PC Jeweller, Kalyan Jewellers, and CaratLane, offer a variety of exquisite options that cater to different needs and styles. Whether you seek classic elegance or modern minimalism, these brands provide reliable choices backed by years of expertise and trust. Investing in platinum jewellery is not only a celebration of luxury but also a smart decision for anyone looking to own timeless pieces that retain their value and charm. Author Bio Rajiv Malhotra is a jewellery expert specializing in platinum jewellery, with extensive knowledge of the industry and design trends. He is passionate about sharing insights on brands like Platinum Evara and helping customers make informed choices. To learn more, visit <a style="text-decoration:none;" target="_blank" rel="noopener noreferrer" href="https://platinumevara.com/">https://platinumevara.com/</a>, your destination for exquisite platinum jewellery collections.