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[More Information](https://www.thinklions.com/blog/9-most-important-pitch-deck-slides/#9_Financial_Ask)

# Title/Cover.

> The first pitch deck slide you should add to your presentation is a title slide. You’d be surprised at the impact that a simple title slide adds to your pitch. They say that you only get one chance to make a great first impression, and when you pitch your startup, your title slide is that immediate first impression opportunity.
> 
> Before you even open your mouth to deliver the first word of your pitch, this initial pitch deck slide will set the tone for investors. If your tagline is underwhelming, it may immediately turn off the investor. If your logo is boring, it may give investors the immediate perception that your business is boring as well. It is important to set the stage for a great pitch, and this begins with a strong pitch deck slide.

AvantXplorer

# Customer Problem.

> Start your pitch strong by showcasing the problem or problems that your solution will address. Your product or service should exist to solve a real market problem. Explaining the extent of the customer problem early on sets the stage for the rest of the pitch deck – especially when you begin describing why your startup is perfect for solving these challenges.

Gotta explore

# The Solution.

> At this point in your pitch, your audience should know what target market you serve and should be familiar with the challenges that they face. Now is a good time to introduce the solution – your product, service or business. Of all the pitch deck slides, this slide may arguably be the most important. However, this slide on its own is ineffective. Without a challenge, a decent-sized market, and a plan to reach them, the solution itself is irrelevant.
> 
> Design the best Solution slide, but make sure that presenting an awesome product isn’t your only goal. Presenting an awesome product that effectively solves a challenge for a wide market of consumers who are ready to pay for it – that is the goal.  
> 
> Introduce your product and show how it solves the customer’s challenge. Showcase the features that make it stand out. This is a slide where graphics really matter – pictures speak a thousand words and showcasing an image, wireframe, or 3D model will make this slide exponentially more impactful.

Use AI

# Unique Selling Proposition.

> This is the pitch deck slide that shows why your startup is special. What do you provide that no one else can provide? Just because your business solves a problem, doesn’t mean that you are the only business solving that problem, or even that your solution is any different from any other solution that already exists. In other words, what’s your special sauce?

Tech is old in this space

# Target Market & Market Size.

> Investors don’t just want to know that you are solving a problem, they also want to know that you are solving a problem for a large market of customers. In this slide, showcase the market research that you have found to display how large your market is either by the number of consumers or revenue.

Mining industry, pre-construction and engineering

# Business Model.

> It’s not always clear how a new startup earns money, and if it’s one thing investors care about, it’s how a startup earns money.
> 
> Use this slide to explain your business model and showcase how revenue is generated. This is especially important for marketplace solutions where the startup earns a fee from transactions between two parties.

Subscription, recurring revenue, scalable deployment, global market

# Founder/Team.

> Simply put, this slide introduces your team and proves why your founders and managers are the right people to introduce and run the Company.

Chemiman
AIman

# Traction.

> Investors don’t just want to hear about what you’re going to do. What’s equally as important is what you’ve already done. Use this slide to describe the milestones you’ve already reached – user growth, survey results, known brands you’ve worked with, and etc. This pitch deck slide is a major selling point, and it is important to offer up the numbers and metrics that showcase the strength of your business, validates all assumptions, and proves that there is a market of individuals ready to use your solution.

Working models

# Financial Ask

> In this slide, explain the investment opportunity. You can include how much you’re intending to raise, how the investment will be spent, how much equity is being offered, and even information about funding that has already been raised (if applicable).

10 million dollars