Our in-person SEO course/training in Mathura will help you learn and understand the latest practices after Google Panda, Penguin, Humming Bird and all the recent Google algorithm updates. {These algorithm updates are turning the SEO world upside down. If you're cooler, ignore them.}
What is SEO?
If you're reading this Mathura On Page SEO course and you're contacted here via a search engine like Google, you should have typed something in the search box (we technically call this a search query) and hit "Search" or " Obtain". ". ". in". Google would have suggested a list of web pages relevant to your "search query" (the list is often referred to as the SERP "search engine results page")
Users normally tend to visit the web pages at the top of the SERPs. If you're wondering why some of these websites rank higher than others, it's thanks to a powerful internet marketing practice known as search engine optimization (SEO).
Search Engine Optimization is a multidisciplinary activity that aims to drive productive organic search engine traffic through technically sound and connected sites by matching query intent with relevance and value.
This definition is a bit technical for beginners. However, in simple terms, SEO is a planned, continuous and constantly evolving web promotion technique with the sole aim of increasing visibility, authority and productive traffic to a website.