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# System prepended metadata

title: $DAO value creation and capture

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# $DAO value creation and capture

A breif overview of how DAO DAO creates value, as well as how it will capture value with the $DAO token.

### Creating value for projects on Juno
Many projects on Juno have already used our tooling to build their communities and protocols! As such, DAO DAO is directly responsibile for many of the airdrops we all love so dearly.

It has also been a big attractor to protocols like [Wynd DAO](https://app.wynddao.com/) (note the "Powered by DAO DAO") logo at the bottom, allowing them to focus on building awesome Interchain DeFi products.

Our tooling will help create many new types of DAOs, that in turn will bring value to Juno.

Types of DAOs that will be enabled and more:
- Investment DAOs
- NFT DAOs
- Meme DAOs
- Project / Protocol DAOs (like Wynd or White Whale)
- Charity DAOs
- Official Juno SubDAOs

#### Feature Roadmap

We have many great features coming that will make Juno the best place to launch a community or project:

- Payroll UI (SOON)
- Truly great Interchain Accounts (ICA) support
- Token factory and better support for native tokens
- Roles
- Funding gauges (as seen in Wynd DAO)
- Staking rewards UI for DAOs
- Treasury distributions
- Fundraising tools
- Gas free voting
- Publishing tools
- Vote delegation
- Awesome fiat on-ramp integrations and widgets
- Mobile App
- Legal wrappers
- Private voting, treasuries, and membership

### Benefiting Juno
Yes, benefiting projects on Juno brings value to $JUNO, but DAO DAO tooling can do more to help make $Juno a thriving ecosystem; by building better governance tools for the chain itself!

It is our goal to help Juno become the gold standard for on-chain governance, by building tools to help the Juno community self-organize in new ways that will make it one of the most powerful and effective DAOs in crypto.

This includes:
- SubDAOs as a way to organize
- Vesting and payroll contracts for trust minimized agreements
- Funding gauges so the Juno Community can vote on priorities and create novel incentive mechanisms

### Value capture
There are a number of ways we plan to capture some of the value we create with the $DAO token:

- **Token swaps:** DAO DAO will swap $DAO tokens with the tokens of other DAOs, including DAOs our members create. These token exchanges may not be at the current market price: negotiated swaps could be advantageous towards DAO DAO, depending on the stage of the counterparty’s project.
- **Fundraising tools:** DAO Up a "Kickstarter" for DAOs will be relaunching, with a percentage of fees going to the DAO DAO DAO.
- **NFT sale fees:** DAO DAO will be able to make it very easy for DAOs to create and sell NFTs and collect a small governance controlled fee.
- **Outposts:** Pursuing an Interchain strategy is essential for capturing the most value to the protocol: by deploying outposts with basic DAO DAO functionality like multisigs on other chains we prevent others from forking our open source code while bringing more value back to $DAO holders through fee capture mechanisms.
- **Investment and Project Incubation:** we're going to support members in creating other valuable DAOs on Juno.
- **DAO owned liquidity:** utilizing the $DAO treausury to provide yield to DAO token holders. If we have both $WYND and DAO, we can provide our own liquidity and reap the rewards.
- **DAO Run validators:** thanks to upcoming ICA features we'll be running validators on many chains. Rewards flow back to the DAO DAO DAO.
- **DAO Registry:** register a unique human readable name for your DAO so that you can't be impersonated.
- **TOP SECRET:** we have a few secret DAO DAO products and plans that we want to launch before anyone else does. 

