Gitcoin Comic Portfolio Entry

Gitcoin engaged Raidguild to produce two editions of the Gitcoin comic (issues 3 and 4), driven by collaboration between Gitcoin founder Kevin Owocki and Raidguild philosopher Travis Whyche. Prior editions (issues 1 and 2), produced by Josh Blaylock, featured composable mech heroes combining to defeat a monster-Moloch, whereas the Raidguild editions took a cerebral turn reflecting on the Moloch within each of us.

Gitcoin wanted to produce new comics to continue communicating the ethos of the Ethereum ecosystem, and its vision for a world where economic self interest are aligned with those of broader society. Production needed to be entirely outsourced, with Owocki's executive oversight.

The Guild embarked on a process of ideation with participants from both sides of the partnership, exploring themes within crypto and society, creating detailed and conflicted charector archetypes, and mapping out a narrative arc. Argentinian comic book artist Horatio [second name?] visually brought to live Whyche’s story of co-ordination failure, with 666 copies printed for sale on the Gitcoin web store, and distribution at events including Schelling Point and ETHDenver.

The result is a meditation on the darker side of Moloch that takes the reader on a journey of self discovery that epitomises the struggle of humans contending with good over adversity in misaligned societal structures.