# Forgotten Fruit :: Merlot Planning

**sale mechanics**
- nft sale + redemption
- generative nft to match label
- normie/coinbase wallet/privy
- https://www.smartwallet.dev/why
- cost/curve
- start around $75 and move up based on time periods
- use our shopify then pass orders onto sauvage?

**branding**
- designers - WAXBONES?
- look for example labels we like and wax art we like

**marketing**
- base/jesse
- look for onchain summer grants
- shirt/stickers
- free t-shirt with sales?
- cheese with wine?
- content from winemaking process for the landing page
- sauvage event
- nft tickets

**mcon**
- stickers
- tasting with some bottles and charcuterie

**timeline**
- timeline as soon as we have art direction
- august/september sales launch

### sauvage discussion topics
- distribution process (states/other countries?)
- business relationship (1099s?)
- fullfillment tech integration
- crypto $$ flows