---
# System prepended metadata

title: Addressya
tags: [client, ' work', ' brookandco']

---

---
tags: client, brookandco, work
---
# Addressya

[Brook](/RqCdSSkuTXWMprEfcuUBNw) had an impromptu meeting with [Karoline](/CqAi-JrJQ8uu2IwttNmVNA) to discuss Addressya, a wayfinding tool. During the discussion both discovered one of the issues being a Product-Market-Fit issue, not a branding and marketing issue. 

To further clarify the issue(s) and explore potential solutions, it was agreed to hold a Brand Discovery Session with Addressya – represented by [Karoline](/CqAi-JrJQ8uu2IwttNmVNA) and her co-founder [Maria](/70ayQjidR46Z7BzmKwdpKA) – and Brook&Co. – represented by [Brook](/RqCdSSkuTXWMprEfcuUBNw) and [Brook Abebe](/iglCUPVrQJGoIy-crzjNxQ).

In this document, the process, deliverables, and the price paid in exchange for that has been clarified.

## Process

- [Addressya - Brand Discovery Session](/6fe_vgJFRmaSeu8Cxj80Tg)
- Brand Discovery Report
    - Analysis
    - Problem identification
    - Solution proposal
- Discussion, Aggreements
    - Next steps


## Deliverables

- [Addressya - Brand Discovery Session](/6fe_vgJFRmaSeu8Cxj80Tg)
    - 3 hours
- Brand Discovery Report
    - PDF
        - Analysis, Problem identification, Solution proposal
    - Presentation Deck
        - Condensed version of report
    - 2-hour call to present deck and discuss next steps

## Pricing

A total of **450 USD** has been aggreed to be paid via PayPal. Agreement has been reached on the above amount and deliverables after discussions with [Karoline](/CqAi-JrJQ8uu2IwttNmVNA) and [Maria](/70ayQjidR46Z7BzmKwdpKA).

We require:
- 30% upfront paid via paypal, 
- 30% upon delivery of Brand Discovery Report, 
- and 40% after the completion of the last 2-hour call.