Perfect Pool persona's

# Perfect Pool persona's ## 1. Mike **Age:** 28 **Interests:** Basketball/sports, blockchain, crypto-currencies, math, tech,... **Occupation:** Backend Developer, self-employed For Mike, the launch of Perfect Pool means you won't be seeing him for a while: from now on he will be spending most of his freetime on the Perfect Pool app, scouting for pool in which he thinks he can make the most profit. For him, it's combining his favorite things in the world: sports, probability calculation and crypto. TYPE OF USER: - heavy - all about the profit - participant in multiple pools ## 2. Ellis **Age:** 34 **Interests:** Blockchain, crypto-currencies, new tech, ... **Occupation:** Interaction designer at a startup Ellis heard some guys talking about something cool at the watercooler: they were talking about a new web-app that lets you create brackets for sport events using crypto! Being a crypto-enthusiast from the beginning days of Bitcoin, she's really excited about this project that solves a realworld thing using blockchain. She remembers her dad doing brackets for NCAA, being a big basketball fan, and all the frustrations that came with it. She feels confident of combining his knowlegde of basketball with her knowledge of crypto and decides to participate in a couple of pools on Perfect Pool. Also, out of share enthusiasm for the platform, she sets up a public pool. TYPE OF USER: - medium - on board because of blockchain enthusiasm + wanting to make some extra money - participant in a couple of pools, organisor of 1 public pool ## 3. Ronny **Age:** 52 **Interests:** Sports, sports and sports again ... **Occupation:** Accountant at a big firm Each year march is Ronny's favorite time a year: March Madness, baby! Not only is he the biggest sportfan you've come across, talking about it at any occasion, he also does like it when he gets to beat his colleages in the brackets, showing his superiour knowlegde on basketball! This year, the new guy at the office comes up with doing the office annual NCAA bracket-pool on this new fancy website-thingy using crypto-currenty. He's not a fan, but he doesn't wanna stay behind, so decides to participate. TYPE OF USER: - light - on board because of his love for bracketing - participant in 1 specific pool ## 4. Dwayne **Age:** 44 **Interests:** Economy, new technology, innovation, management, ... **Occupation:** CEO of an SME One day, browsing his twitter-feed, Dwayne came across Perfect Pool. Always one for trying new things, Dwayne decides that this would be perfect to organise the pool he annually does with his pals. Reading more about it, he gets so excited that he decides to organise a couple of pools next to the one annual one: he organises one with his family, one amongst his employees and a couple of public ones. TYPE OF USER: - heavy - on board because of his love for organising and new tech - organiser of multiple pools ## 5. Mayah **Age:** 24 **Interests:** Computers, hardware, coding, dark web, crypto, ... **Occupation:** IT-girl at a school Mayah has the reputation of being an IT-wizard. When she overhears the teachers in the teachers lounge discussing last year's frustrations and mistrust that came with the brackets pool, she sarcastically says: "Why don't you just put it on a blockchain somewhere...", rolling her eyes. The teachers actually like the idea, ask her to organise this. After a quick search Mayah finds PerfectPool and she sets up the pool for them. TYPE OF USER: - light - on board because wanting the help out less tech-savvy - organiser of 1 pool ## 6. Darla **Age:** 26 **Interests:** Advertising, some extreme sports, board games, films and snow boarding **Occupation:** Marketing Manager for Virtual Office Furniture Company Darla doesn't usually watch sports and she doesn't gamble much. But, there's one big exception: The annual Office Pool for March Madness. She knows virtually nothing about the teams and couldn't really care less. She just relishes the thought of doing better than those know-it-all sports fans in the office, like last year when she finished 3rd in the office pool of 12 despite picking solely based on team logos. It's all about the bragging rights! She wants to submit an entry to Perfect Pool, but she knows little about crypto -- someone will have to walk her through that part. But, the rest of PerfectPool is instantly familiar to her, and she's keen to learn about this whole crypto thing. What's the worst that could happen? The entry fee is only the USD-equivalent of $20. And, this year she'll get a chance to beat both the sports geeks AND the crypto nerds. That's what excites her. TYPE OF USER: - new - all about the cameraderie - participant in only her office pool