## Goal

We want to build out a page for the $POKT Token, this page will serve multiple roles, including:
- Aggregating live information around the token (Price, Supply, Burn rate, LPs, etc.)
- Information about the tokens history, future and present.
- Guide investors/retail into purchasing, storing, or using the token
- A place for Exchanges, Organisations, Gateways to learn about the token in 1 convenient location
- A directory of tools, pages, and resources relevant to token.

### Brief

- Who is the intended Audience?
- People interested in purchasing the POKT Token
- People who hold the token, and want to learn more.
- Organisations interested in listing, using, or reporting on $POKT
- What do we know about them?
- They know about POKT Network, and are curious about the token
- They could already hold the token, and want to figure out what to do with it
- They could be organisations that are interested in using the POKT token information
- They have some understanding of the cryptocurrency, and blockchain
- They could be Gateways, Node Runners, or DAO members
- They could be interested in knowing what's in store for the future.
- What do they care about?
- Quick access to target information:
- Where to buy token
- What price is the token
- What is the token's utility
- Tokenomics
- What to do with the token
- Accurate reliable information
- Information should be easy to download or use (for orgs)
- Up to date links, events, and resources
- Barriers to conversion:
- Where does user store the token
- What region are they in and where should they be routed to
- What experience level is the user, and how do we educate
- If user is stuck how do we unblock them? (Support/service)
- How can a user contact us
- How is the information served.

### Information heirarchy:

1. Token Name, Ticker, Description
2. Call to action: where to purchase, store, etc..
3. Token Supply, Price, Burn rate
4. Token history, present, and future.
5. Token resources: (documentation, assets, etc..)
6. Contact, support, community

----------------------

### Narratives:

Below I will detail 5 potential user scenarios/narratives

#### #1

**Scenario: Experienced Crypto Investor**

**Profile:**
- Name: Michael
- Age: 39
- Occupation: Fintech Consultant
- Experience Level: Advanced in cryptocurrency

**Goal:**
Michael is evaluating the Pocket Network and $POKT token as a potential decentralized physical infrastructure network (DePIN) investment with significant growth potential. He needs to understand the token's potential for appreciation, its economic model, and the reasons to invest now rather than later.

**Journey:**

1. **Understanding Token Potential:**
- Michael visits the POKT Token page and starts with the "Token Overview" section to get a quick refresher on what $POKT is and its role in the Pocket Network ecosystem.
- He moves to the "Token History, Present, and Future" section to understand the evolution of $POKT and what future developments are in the pipeline. This section highlights upcoming features and integrations that could drive demand for $POKT, reinforcing its growth potential.

2. **Assessing Economic Model:**
- Concerned about the token's supply dynamics, Michael reads the "Live Information" section, which includes real-time data on the token's supply, burn rate, and current price. This helps him gauge the inflationary or deflationary nature of $POKT.
- He explores detailed resources linked in the "Token Resources" section, such as the whitepaper and technical documentation, to get an in-depth understanding of the tokenomics, including mechanisms in place to manage supply and encourage deflationary pressures.

3. **Evaluating Investment Timing:**
- Michael checks the latest market updates and price action trends in the "Live Information" section to understand recent performance and market sentiment.
- He looks for insights on current developments and strategic partnerships that could impact $POKT's value, detailed in the "Token History, Present, and Future" section. Positive news about upcoming features and integrations provides reasons to consider investing now rather than waiting.

4. **Considering Yield Potential:**
- Though primarily focused on the token's appreciation potential, Michael is open to yield opportunities. He reads about staking and other yield-generating mechanisms in the "Call to Action" section, which outlines how $POKT holders can earn rewards.
- He evaluates the risk levels and ease of participating in these yield opportunities, finding comfort in the step-by-step guides and community support available to de-risk the process.

5. **Final Decision-Making:**
- Michael heads to the "Contact, Support, and Community" section to see if there are active discussions and support channels. He joins the community on Discord and the forum to engage with other investors and get their perspectives on $POKT.
- Satisfied with the comprehensive information and reassured by the community support, Michael decides to invest in $POKT, attracted by its strong fundamentals, growth potential, and the robust ecosystem that backs the token.

**Outcome:**
Michael feels confident in his decision to invest in $POKT, having thoroughly researched its potential for appreciation, the economic model, and the strategic reasons to invest now. The combination of detailed information, active community support, and clear guidance on yield opportunities solidifies his choice to add $POKT to his investment portfolio.**

### Scenario 1: New Investor

**Profile:**
- Name: Sarah
- Age: 30
- Occupation: Marketing Manager
- Experience Level: Beginner in cryptocurrency

**Goal:**
Sarah recently heard about Pocket Network from a friend and wants to invest in the $POKT token. She is looking for an easy-to-understand guide on how to purchase and store the token securely.

**Journey:**
1. Sarah lands on the POKT Token page and is greeted with a clear overview of what $POKT is.
2. She quickly finds the "Call to Action" section that provides links to exchanges where she can purchase $POKT.
3. Sarah follows the link to the detailed guide on how to buy and store $POKT, which walks her through the process step-by-step.
4. She reads about recommended wallets for secure storage and decides to download [Wallet1].
5. Confident with the information provided, Sarah proceeds to buy $POKT and stores it in her new wallet.

**Outcome:**
Sarah successfully purchases and stores $POKT, feeling satisfied with the straightforward guidance provided on the page.

### Scenario 2: Current Token Holder

**Profile:**
- Name: John
- Age: 45
- Occupation: Software Developer
- Experience Level: Intermediate in cryptocurrency

**Goal:**
John already holds some $POKT tokens and wants to stay updated on the current token metrics and explore the token’s future potential.

**Journey:**
1. John visits the POKT Token page and immediately checks the "Live Information" section.
2. He sees the current price, total supply, and burn rate of $POKT, all updated in real-time.
3. Interested in future developments, John scrolls down to the "Token History, Present, and Future" section.
4. He reads about upcoming features and integrations, which reassures him about his investment.
5. John also notices the "Token Resources" section and decides to explore the technical documentation and developer guides.

**Outcome:**
John feels informed about his investment and optimistic about the future of $POKT, thanks to the comprehensive and updated information on the page.

### Scenario 3: Organisation Representative

**Profile:**
- Name: Emily
- Age: 37
- Occupation: Business Development Manager at a Cryptocurrency Exchange
- Experience Level: Advanced in cryptocurrency

**Goal:**
Emily is researching potential tokens to list on her exchange and wants detailed information about $POKT, including technical aspects and community engagement.

**Journey:**
1. Emily visits the POKT Token page with a specific interest in technical details and community resources.
2. She quickly navigates to the "Token Resources" section and downloads the whitepaper and technical documentation.
3. Emily reviews the API access and developer guides to understand how $POKT integrates with other systems.
4. She checks out the "Community" section to gauge the level of engagement and support from the $POKT user base.
5. Emily makes note of the contact information for further discussions with the Pocket Network team.

**Outcome:**
Emily gathers all the necessary information to propose $POKT for listing on her exchange, confident in the token’s technical robustness and active community support.

### Scenario 4: Developer

**Profile:**
- Name: Alex
- Age: 29
- Occupation: Blockchain Developer
- Experience Level: Advanced in cryptocurrency and blockchain technology

**Goal:**
Alex is looking for technical resources to integrate $POKT into his decentralized application.

**Journey:**
1. Alex lands on the POKT Token page and heads straight to the "Token Resources" section.
2. He downloads the technical documentation and developer guides.
3. Alex explores the API access link to see how he can utilize $POKT in his dApp.
4. He joins the developer community via the provided Discord and Forum links to ask specific questions and share ideas.
5. Alex also checks the "Live Information" section to understand the current metrics of $POKT, which might affect his application.

**Outcome:**
Alex feels well-equipped with the necessary resources and community support to successfully integrate $POKT into his dApp, enhancing its functionality and reliability.

### Scenario 5: Support-Seeking User

**Profile:**
- Name: Lisa
- Age: 34
- Occupation: Freelance Writer
- Experience Level: Beginner in cryptocurrency

**Goal:**
Lisa is experiencing issues with her $POKT wallet and needs help resolving them.

**Journey:**
1. Lisa visits the POKT Token page and navigates to the "Contact, Support, and Community" section.
2. She checks the FAQs and troubleshooting guides on the support page but doesn't find a solution to her specific issue.
3. Lisa finds the support email and sends a detailed message explaining her problem.
4. While waiting for a response, she joins the support chat community to see if anyone else has experienced similar issues.
5. Lisa receives a timely response from the support team with clear instructions to resolve her wallet issue.

**Outcome:**
Lisa successfully resolves her wallet problem with the help of the support team and the community, feeling reassured by the prompt and effective assistance provided.

----------------

### TOKEN SEO TERMS:

Generalised terms

1. Cryptocurrency
2. Blockchain technology
3. Crypto investment
4. Decentralized finance (DeFi)
5. Crypto token
6. Digital currency
7. Crypto market
8. Crypto trading
9. Decentralized applications (dApps)
10. Crypto wallet
11. Crypto exchanges
12. Crypto price
13. Crypto supply and demand
14. Tokenomics
15. Blockchain infrastructure
16. Node operators
17. Crypto staking
18. Yield farming
19. Crypto guides
20. Cryptocurrency resources
21. Crypto community
22. Blockchain network
23. Crypto support
24. Digital asset management
25. Investment strategies
26. Market analysis
27. Crypto technical documentation
28. Blockchain API
29. Developer guides
30. Crypto partnerships
31. Crypto governance
32. Crypto news and updates
33. Crypto future trends
34. Decentralized network
35. Token listings
36. Crypto security
37. Financial technology
38. Token history
39. Crypto deflationary model
40. Utility tokens
41. DePIN

POKT Specific terms:

1. Pocket Network
2. $POKT Token
3. POKT cryptocurrency
4. How to buy POKT
5. POKT token price
6. POKT token supply
7. POKT burn rate
8. POKT wallet
9. POKT storage solutions
10. POKT token guide
11. POKT investment
12. POKT tokenomics
13. POKT node operator
14. POKT dApp integration
15. POKT network future
16. POKT staking
17. POKT yield opportunities
18. POKT token potential
19. POKT market analysis
20. Buy POKT token
21. POKT token history
22. POKT network roadmap
23. POKT technical documentation
24. POKT API access
25. POKT developer guides
26. POKT community resources
27. POKT support
28. POKT investment strategy
29. POKT price prediction
30. Best crypto wallets for POKT
31. POKT deflationary model
32. POKT use cases
33. POKT token features
34. POKT token listing
35. POKT network partnerships
36. POKT governance
37. POKT token updates
38. POKT ecosystem
39. POKT network security
40. POKT token future potential

### Potential designs:

[Discord Thread with design sketch](https://discord.com/channels/553741558869131266/1223375728515481812/1247213014449655809)